Effective Date: July, 2026
INTRODUCTION
Paradigm HSE (“Paradigm HSE,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit paradigmhse.com (the “Site”), including its Spanish and French-Canadian language versions.
Paradigm HSE operates through three pillars: technical services, distribution, and safety management, endorsed by brands including Code Red, HazTek Safety Management, and Concept Controls. This Policy applies to paradigmhse.com only. Our affiliated brand websites maintain their own privacy policies, and information collected on those sites is governed by those policies.
By using the Site, you agree to the practices described in this Policy. If you do not agree, please discontinue use of the Site.
INFORMATION WE COLLECT
Information You Provide Directly
When you submit our contact form, we collect:
- First and last name
- Company name
- Email address
- Phone number
- Country, and state or province
- Inquiry type (safety services interest, employment interest, or general inquiry)
- The content of your message
You may also provide information by emailing us directly, or by interacting with the chat widget on the Site. Chat conversations, including any personal information you choose to share in them, are recorded and stored.
Information Collected Automatically
When you visit the Site, certain information is collected automatically through cookies and similar technologies:
- IP address and approximate geographic location
- Browser type, version, and language preference
- Device type and operating system
- Pages viewed, time spent on pages, and navigation paths
- Referring website or source
- Date and time of your visit
- A randomized identifier that allows us to recognize your browser across visits
Where you have previously provided your email address to us, or arrived via a link from one of our emails, our marketing platform may associate this automatically collected browsing activity with your contact record. This means your page views and Site activity can be linked to you as an identified individual, not only to an anonymous browser.
COOKIES AND TRACKING TECHNOLOGIES
We use the following categories of cookies and similar technologies:
Strictly Necessary
Required for the Site to function, including security, form submission, and language preference settings. These cannot be disabled.
Functional
- HubSpot chat widget, which enables live and automated conversations and remembers your chat session.
- Weglot translation service, used to deliver the Site in English, French (Canada), and Spanish. Weglot may set a cookie to remember your language selection.
Analytics (Non-Essential)
- Google Analytics 4, loaded via a Google tag. Used to understand how visitors find and use the Site, which pages perform well, and how to improve the experience. Google Analytics sets cookies that generate a randomized identifier and collect the usage data described above. Learn more at policies.google.com/privacy. You may opt out using the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
- HubSpot analytics. HubSpot sets cookies including hubspotutk, which assigns a unique identifier to your browser, along with session and visit-tracking cookies. These record your page views, referral source, and Site activity, and where you are an identified contact, associate that activity with your contact record in our customer relationship management system. Learn more at legal.hubspot.com/privacy-policy.
Advertising and Remarketing (Non-Essential)
- HubSpot Ads Pixel. This pixel is deployed automatically as part of our HubSpot tracking code. It records Site visits and page activity for the purpose of measuring the performance of our advertising, and for building and syncing audience segments with connected advertising networks, which may include Google Ads, LinkedIn, and Meta (Facebook). This enables us to measure ad conversions and to serve advertising to you, or to audiences resembling you, on those platforms after you leave our Site. Depending on your jurisdiction, this activity may constitute “targeted advertising,” “cross-context behavioral advertising,” or a “sale” or “sharing” of personal information under applicable law. See “Your Privacy Rights” below for how to opt out.
We do not currently operate a Meta Pixel, LinkedIn Insight Tag, or Google Ads conversion tag directly on this Site. Where advertising audiences are used, they are synced through the HubSpot Ads Pixel and connected ad accounts described above.
Consent Management
Where required by applicable law, we present a cookie consent banner that allows you to accept or decline non-essential cookies before they are set. You may change your preferences at any time through the cookie settings link on the Site. Declining non-essential cookies will not affect your ability to use the Site or contact us.
You can also control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Disabling strictly necessary cookies may impair Site functionality.
Do Not Track
Some browsers transmit a “Do Not Track” signal. There is currently no accepted industry standard for responding to these signals, and the Site does not respond to them at this time. We do honor Global Privacy Control (GPC) signals where required by applicable law, treating them as a valid opt-out of sale and sharing for targeted advertising.
HOW WE USE INFORMATION
We use the information we collect to:
- Respond to your inquiries and provide requested information about our safety services
- Evaluate employment interest and route inquiries to the appropriate team
- Operate, maintain, secure, and improve the Site
- Analyze usage patterns and measure Site performance
- Maintain records of your interactions with us in our customer relationship management system, and build a contact profile combining information you provide with your Site activity
- Communicate with you about our services, where permitted by law
- Measure the effectiveness of our marketing and advertising, and deliver advertising that is relevant to you, subject to your consent where required
- Comply with legal obligations and enforce our terms
LEGAL BASES FOR PROCESSING
Where required by applicable law, we rely on the following legal bases:
- Consent, for non-essential cookies, advertising and remarketing technologies, and marketing communications
- Legitimate interests, for Site security, fraud prevention, and business operations
- Performance of a contract or steps taken at your request, for responding to inquiries
- Legal obligation, where processing is required by law
HOW WE SHARE INFORMATION
Advertising Disclosure
We use the HubSpot Ads Pixel to measure advertising performance and to build audience segments that are shared with connected advertising platforms, which may include Google Ads, LinkedIn, and Meta (Facebook). Depending on your jurisdiction and the settings in effect, this may be considered targeted advertising, cross-context behavioral advertising, or a sale or sharing of personal information under state privacy laws, even though no money is exchanged for your information. We do not sell personal information in exchange for money. Residents of applicable jurisdictions may opt out as described under “Your Privacy Rights.”
We do not knowingly sell or share the personal information of individuals under 16.
We may also disclose information to:
Service Providers
Third parties who perform services on our behalf, including website hosting, customer relationship management and marketing automation (HubSpot), analytics (Google), translation (Weglot), and email delivery. These providers are permitted to use information only as necessary to perform services for us.
Advertising Partners
Advertising networks connected to our marketing platform, as described in the Advertising Disclosure above. Each platform’s use of your information is governed by its own privacy policy:
- Google: policies.google.com/privacy
- LinkedIn: linkedin.com/legal/privacy-policy
- Meta: facebook.com/privacy/policy
Affiliated Companies
Companies within the Paradigm HSE family of brands, including Code Red, HazTek Safety Management, and Concept Controls, where necessary to respond to your inquiry or provide requested services. Our affiliated brands share a common customer relationship management system, which means information you provide to Paradigm HSE may be visible to, and used by, our affiliated brands for the purposes described in this Policy.
Legal and Safety
Where required by law, subpoena, or legal process, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
Business Transfers
In connection with a merger, acquisition, financing, or sale of assets, subject to the protections of this Policy.
DATA RETENTION
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to respond to your inquiry, maintain business records, and comply with legal obligations. Contact form submissions and chat transcripts are stored in our customer relationship management system and are generally retained for the duration of the business relationship plus applicable record-retention periods. Analytics and cookie data are retained according to the retention settings configured in Google Analytics and HubSpot.
INTERNATIONAL TRANSFERS
Paradigm HSE operates 18 locations across North America, including facilities in the United States and Canada. Personal information collected through the Site may be transferred to, stored in, and processed in the United States or Canada. Our marketing and analytics providers, including HubSpot and Google, may also process information in the United States. Where personal information is transferred across borders, we implement appropriate safeguards as required by applicable law.
YOUR PRIVACY RIGHTS
Depending on where you live, you may have the following rights:
United States (including California, Colorado, Connecticut, Texas, Virginia, and other states with applicable privacy laws)
- Right to know what personal information we collect, use, and disclose
- Right to access a copy of your personal information
- Right to correct inaccurate personal information
- Right to delete personal information
- Right to opt out of the sale or sharing of personal information, and of targeted advertising
- Right to opt out of profiling in furtherance of decisions producing legal or similarly significant effects
- Right to non-discrimination for exercising your rights
To opt out of targeted advertising, sale, or sharing, you may decline advertising cookies through our cookie consent banner, use the cookie settings link on the Site, or contact us at engage@paradigmhse.com. We honor Global Privacy Control (GPC) browser signals where required by law.
Canada (PIPEDA, and Quebec Law 25 where applicable)
- Right to access your personal information
- Right to correct inaccurate personal information
- Right to withdraw consent to the collection, use, or disclosure of your personal information
- Right to data portability, where applicable
- Right to file a complaint with the Office of the Privacy Commissioner of Canada or the Commission d’accès à l’information du Québec
Quebec residents: You may withdraw consent to non-essential cookies, including advertising and remarketing technologies, at any time through our cookie settings, and request that we cease collection, use, or disclosure of your personal information, subject to legal and contractual restrictions. Quebec residents also have the right to be informed of, and to opt out of, the use of technology that profiles, locates, or identifies you.
To exercise any of these rights, contact us at engage@paradigmhse.com. We will verify your identity before responding and will respond within the timeframe required by applicable law. You may designate an authorized agent to make a request on your behalf, subject to verification.
SECURITY
We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, and destruction. No method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
CHILDREN’S PRIVACY
The Site is intended for a business audience and is not directed to children under 16. We do not knowingly collect personal information from children under 16, and we do not knowingly sell or share their personal information for targeted advertising. If you believe a child has provided us personal information, contact us at engage@paradigmhse.com and we will delete it.
THIRD-PARTY LINKS
The Site may link to third-party websites, including those of our affiliated brands and social media platforms. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the most recent revision. Material changes will be communicated through a notice on the Site. Your continued use of the Site after changes take effect constitutes acceptance of the revised Policy.
CONTACT US
For questions about this Privacy Policy or our privacy practices, or to exercise your privacy rights: